What we go through
GA4, Tag Manager, server-side events, and conversion setup across every platform you run. The first question is always whether the numbers you make decisions on are real. Most of the time part of the answer is no.
Google Ads and Meta pulled through the API, not screenshots. Account structure, search terms, negative keyword gaps, bidding strategy, audience setup, creative spread, and where spend is going to traffic that was never going to buy.
Technical crawl, indexation, site speed, your Google Business Profile, the keywords you rank for now, the ones you should, and how your pages read to AI Overviews and the assistants people are starting to search in.
Mobile experience, load speed, message match between the ad and the page, form friction, and the whole path from click to booked lead. A traffic problem and a conversion problem look identical on a dashboard and get fixed very differently.
Flow coverage, list health, deliverability, segmentation, and revenue per send. Retention is usually the cheapest revenue in the building and the least tended.
Who actually outranks you rather than who you assume does, what they are running right now, the offers on their sites, and the searches they win that you do not.
What you get
Every issue we find, in plain language, ranked by what it is costing you rather than by how hard it was to spot. Each one says what we found, why it matters, and what to do about it.
The fixes sequenced into an order that makes sense, with the effort each one takes and what you should expect it to move. Not a list of 47 things with no priority.
We go through the whole thing live, screen shared, and you ask whatever you want. Bring your team. Record it if that helps.
Run it in-house, hand it to your current agency, or bring it to us. Most clients move into a retainer afterward, and the roadmap is written so it works either way. No obligation attached to it.
$2,500 flat. We will confirm scope and access before anything is invoiced.
Before you buy one
If you are running real budget across two or more channels and cannot tell which of them is working, the audit pays for itself the first time it finds a leak. That is the common case.
Changing agencies without knowing what is actually broken means the next one inherits the same problems and you pay to rediscover them. A second read before you move is cheap by comparison.
If there is no site traffic, no ad history, and no list, there is nothing to audit yet. Book a strategy call instead and we will tell you what to build first. That conversation costs nothing.
This is a full sweep at one price. If you only want a second opinion on your Google Ads account, say so on a call and we will point you at the narrower version rather than sell you the whole thing.
