01
Channel strategy + audit
Which platforms deserve your effort and which don't. Cadence, content pillars, and growth thesis you can defend.
© Snack Club. All rights reserved.
Organic Social Media
Organic social that builds an audience, not just feeds the algorithm.
Strategy-first organic social for brands. Instagram, LinkedIn, TikTok, Facebook. Content production, posting, community management. Built for owned-audience growth and brand demand.
5.0★on Google
Tracking-firstnot last-click guesswork
Operator-runnot handed to juniors
Operators we run marketing for
What's included
Everything you'd want in an organic social engagement.
Six things every Snack Club social client gets, from week one through month twelve.
02
Content production
Photos, motion, carousels, Reels, Shorts, founder-led talking heads. Produced in batches, edited for each platform's spec.
03
Posting + scheduling
Daily posting on the platforms that matter. Captions written, hashtags researched, alt text included for accessibility.
04
Community management
Replies, DMs, comments. Surface high-intent leads, escalate complaints, build the kind of brand people defend.
05
Trend + reactive content
Tap into trending audio, formats, and conversations within 24 hours. Not stiff brand voice trying to be cool, real reactive work.
06
Live Looker Studio dashboard
Reach, follower growth, engagement, save rate, profile-to-DM rate. One dashboard, refreshed daily.
How we're different
Most marketing agencies. And then there's us.
Eight places where the agency model breaks. Eight things Snack Club does the opposite way.
Most agencies
Snack Club
Who runs the account
× Junior analyst, behind a strategist
✓ The operator who quoted you
Pricing model
× 10-20% of ad spend
✓ Flat retainer, not tied to spend
Conversion tracking
× Client-side pixel, breaks on iOS
✓ Server-side + offline imports
Reporting cadence
× Monthly PDF, 5 days late
✓ Live Looker dashboard, refreshed daily
Account ownership
× Their MCC, their history
✓ Your account, your data, always
Contract length
× 6-12 month lock-in
✓ Month-to-month, 30 days' notice
Creative output
× Stock photos + lazy RSAs
✓ Custom assets from our AI studio
AI toolkit
× Resold from Podium / Birdeye
✓ Built in-house, included free
What you get
One dashboard. Every organic social channel. Updated daily.
Every Snack Club social client gets a Looker Studio dashboard pulling Instagram, LinkedIn, TikTok, and Facebook metrics into one URL. No screenshots, no exports.
- ✓ Reach, impressions, engagement by channel
- ✓ Follower growth and audience quality signals
- ✓ Top performing content (saves, shares, watch time)
- ✓ Profile-to-DM and profile-to-site click rate
- ✓ Shareable URL for your whole team, branded to you
lookerstudio.google.com/your-account
Reach412k
Follow+1.8k
Eng6.2%
DMs94
Instagram + Reels184k reach+44%
LinkedIn (founder)62k reach+118%
TikTok138k reach+28%
Facebook28k reach+12%
The process
Five steps from "first call" to "live and optimizing."
01
Audit
Free 30-min walkthrough of your account, tracking, and creative.
02
Strategy
Channel-level budgets, ad group structure, and named outcomes at 30/60/90 days.
03
Build
Tracking, dashboards, campaigns, and AI tools installed and QA'd.
04
Launch
Campaigns ship. Conversion tracking verified end-to-end.
05
Optimize
Weekly opt, monthly strategy reviews, live dashboards always on.
FAQ
Common questions about organic social.
Does organic social actually drive revenue?
It builds owned audience and brand demand that paid converts. Direct attribution is hard. We measure dark social, branded search lift, and DM-to-pipeline.
How much does organic social cost?
We quote organic social after a free audit, scaled to platform count, content volume, and production scope. Photo and video days are quoted separately.
Do I need to be in the content?
On LinkedIn yes, almost always. On Instagram and TikTok it depends on your category. We'll model the platform mix on the audit call.
Will you post AI-generated content?
No. Captions are written, content is shot or designed, and reactive trends require a human. AI helps with research and ideation, never with the final post.
What if I have an in-house team already?
We work alongside in-house often: providing strategy, batch shoots, or specific platform ownership. We will not duplicate work.
Can you handle the photo and video production?
Yes. Half-day batches or monthly content days, depending on cadence. Scoped per shoot, not bundled into the retainer.
Pairs well with
Services we run alongside Organic Social.
Paid Social
Organic builds the audience, paid converts it. Run together for owned + earned + paid.
See Paid Social →
Content Marketing
The long-form content that fuels short-form social cuts.
See Content Marketing →
Branding & Identity
The visual system that makes every post unmistakably yours.
See Branding & Identity →