Creator Partnerships

Real people talking about you, where your customers already are.

We find the right creators and run the whole program. You approve the content.

How a partnership runs.

We find the right people

Audience fit over follower count.

You say yes

Nothing posts without it.

It goes live

Disclosed, on schedule, in their voice.

We report back

What worked picks the next creator.

You approve. We handle the rest.

We handle

Everything between "let's do this" and the report.

  • Finding creators
  • Vetting
  • Briefs
  • Contracts
  • FTC disclosure
  • Scheduling
  • Reporting

You approve

  • The creator list
  • The concept
  • The content
  • The schedule

Nothing posts without your yes.

Where creators work best.

  • Launching something

    A new product, location, or service people haven't heard of yet.

  • Earning local trust

    Faces your customers already follow, vouching for you.

  • Content for your ads

    Usage rights written in up front, so great videos keep working.

I've been on the other side of the deal.

Before Joe and I ran creator partnerships, I was the athlete. I know what makes a creator say yes, and what makes their audience trust the post.

Meet Bre
Bre Blesi · 2x NCAA champion, D1 + pro goalie
FAQ

Common questions about creator partnerships.

How do you find creators?

We build the list for your business instead of pulling names off a roster. We search by topic, hashtag, and location on each platform, look at who your existing customers already follow, and work out from there. Overlap with your audience matters more than follower count.

How do you vet a creator before I see them?

Audience makeup, comment quality, posting consistency, past brand work, and whether the engagement looks bought. Anyone who does not clear that never reaches your approval list.

What do I actually have to approve?

Four things: the creator list, the concept, the finished content, and the schedule. Nothing posts without your yes. Sourcing, outreach, negotiating, contracts, disclosure, and follow-up are ours.

Who handles FTC disclosure?

We do. Every brief spells out how the partnership has to be disclosed, and we check the post against it before it goes live. Under FTC rules the brand carries responsibility for disclosure too, not only the creator, so we do not leave it to memory.

Do you pay the creators or do I?

Creator fees are yours and they pass through at cost. Our retainer covers running the program. We do not take a cut of what a creator is paid. See pricing for how our retainers are structured.

Can I use creator content in my ads?

That comes down to usage rights, and we negotiate them up front. If you want to run a creator's video as a paid ad, put it on your site, or use it in email, we write that into the contract before anything gets filmed instead of asking for it after the fact.

What happens if a creator posts something wrong?

The contract covers revisions and takedowns. In practice that is what the approval steps are for: you see the finished content before it is live, so a surprise happens in the draft instead of in public.

How much does a creator program cost?

Program management is quoted after a strategy call, based on how many creators you want running and on how many platforms. Creator fees sit separately and depend on who you partner with. Ranges are on our pricing page.

Want people talking about you?

Book a call. We'll tell you if creators fit.

See if we're a fit