UX + merchandising strategy
Catalog architecture, navigation, PDP layout, collection logic. Built around shopper intent, not just what looks good on the homepage.
Shopify development for ecommerce brands. Custom themes, app stack, checkout extensibility, performance tuning, headless when it matters. Conversion-focused, accessible, fast.
Operators we run marketing for
Six things every Snack Club Shopify client gets, from kickoff through launch and beyond.
Catalog architecture, navigation, PDP layout, collection logic. Built around shopper intent, not just what looks good on the homepage.
Custom theme or Shopify 2.0 OS upgrade. Sectioned, customizer-friendly, performance-optimized, no bloat.
Klaviyo, Yotpo, Rebuy, Stamped, Recharge, etc. Picked, installed, and configured. We tell you which apps are tax and which are alpha.
Shopify Plus checkout extensions, post-purchase upsells, custom shipping rules. Conversion at the highest-intent moment.
Lazy loading, image optimization, lazy app loading, critical CSS. Most Shopify themes ship slow; ours don't.
GA4, server-side conversions, Meta CAPI, Klaviyo events, post-purchase surveys. Built right at launch.
Eight places where the agency model breaks. Eight things Snack Club does the opposite way.
Every Snack Club Shopify client gets a custom dashboard tracking conversion rate, AOV, app stack performance, and Core Web Vitals on every key template.
Free 30-min walkthrough of your account, tracking, and creative.
Channel-level budgets, ad group structure, and named outcomes at 30/60/90 days.
Tracking, dashboards, campaigns, and AI tools installed and QA'd.
Campaigns ship. Conversion tracking verified end-to-end.
Weekly opt, monthly strategy reviews, live dashboards always on.
Both. For new stores, often a polished base theme with custom sections. For relaunches, often a custom theme. We pick based on budget and update strategy.
We quote Shopify builds after a free audit, based on scope. Theme builds, app integrations, and checkout extensibility (Plus) are all flat fees. The number you get on the call is the number you pay.
Only if you need checkout customization, B2B wholesale, or international expansion at scale. Standard Shopify handles most $1M-$10M stores fine.
Yes. URL preservation, schema migration, content audit. Done dozens of theme swaps, none have dropped organic traffic in the first 90 days.
Yes when it solves a real problem (extreme performance needs, complex routing, integration with existing app). Usually it's overkill for marketing-led brands.
Klaviyo, Yotpo or Stamped, Rebuy, Recharge for subscriptions, Loop for returns, Gorgias for support. The audit will tell you what your stack should look like.
Hey, I'm the Snack Club chatbot. What brings you here today?
Got it. Joe will get back to you shortly. Need it now? Call or text 612-293-0502.