We run paid search, paid social, SEO, and lifecycle for B2B SaaS companies that need qualified pipeline, not a dashboard full of leads sales ignores. Every channel ties to pipeline and CAC.
5.0★★★★★21 reviews on Google
Marketing celebrates lead volume while sales quietly ignores most of it. Without a closed loop from click to closed-won, nobody can tell which spend creates pipeline.
High-intent SaaS keywords are expensive, and broad match plus a generic demo form burns budget on tire-kickers. The win is in intent, offer, and routing, not bid.
A blog of thin posts that rank for nothing and a homepage that explains features instead of outcomes. SEO and messaging are doing none of the heavy lifting.
You pour spend into the top of the funnel while activation and lifecycle email sit unbuilt. The cheapest customer is the trial you already paid to acquire.
Lotus United designs and builds retail environments for some of the world's best brands. When we started, their site pulled 16 organic clicks a month. We run their SEO and paid search, and we tie both to real revenue in Pipedrive, deal by deal. In September, a Google Ads lead closed as the biggest deal in their history.
Rounded figures from Lotus United's own Pipedrive CRM, marketing-sourced deals, 2026. Attribution is sales-tagged and directional.
Demand captured at the bottom of the funnel and nurtured everywhere else, tracked from first touch to closed-won.
High-intent search and Performance Max on the problems your product solves, with offers and routing tuned so sales gets pipeline, not form fills.
Paid Media · Kevin the Cookie
Account-based LinkedIn and Meta aimed at the titles and companies that fit, built to start conversations with buyers, not collect emails.
Paid Media · Kevin the Cookie
Bottom-of-funnel and comparison content that ranks for the terms buyers search right before they choose, instead of a blog nobody reads.
SEO & Content · Pat the Pretzel
Onboarding, trial-to-paid, and expansion sequences so the signups you paid for actually activate. The cheapest customer is the trial you already have.
Email & Retention · Bobby the Banana
Homepage and landing pages built around outcomes and proof, not a feature list. Message-market fit is the cheapest lever you have.
Websites · Dale the Donut
Closed-loop tracking from click to pipeline to closed-won, wired into your CRM, so you fund what creates revenue and cut what creates noise.
Track & Optimize · Kevin the CookieMost B2B SaaS teams report lead volume that sales does not trust, with no model that ties a marketing dollar to closed-won. We rebuild attribution from click to pipeline to revenue, so the number you act on is qualified pipeline and CAC, not a vanity MQL count.
From there we run paid search, LinkedIn and Meta, SEO, and lifecycle email, all pointed at pipeline and payback, with our in-house tools included.
What our clients say
We've had a great experience working with Snack Club Marketing. As a boutique design and build agency, this was our first time investing in Google Ads, and they made the process smooth and successful.
Katya MooreSenior Marketing Manager, Lotus UnitedIt’s been genuinely refreshing to work directly with another business owner instead of navigating a large agency structure. There’s a level of practical understanding, communication, and flexibility that comes from someone who simply gets the realities of running and growing a business firsthand.
Heather ZagerFounder, MADE Apparel ServicesThe cycle is longer, the deal is bigger, and the metric that matters is pipeline and payback, not raw leads. We optimize to closed-won, which means tighter targeting, better offers, and attribution wired into your CRM.
Paid search and paid social can produce qualified demos inside the first 30 to 60 days. SEO and content compound over 3 to 6 months. We tell you which lever moves first for your motion.
Both. Product-led leans on activation, lifecycle email, and self-serve conversion. Sales-led leans on demand gen and routing to a rep. We build the stack around how you actually sell.
No. We're month-to-month. If we're not earning it, you shouldn't have to keep paying. That's the same answer we give every client.
See if we're a fit. Fifteen minutes on what you're running and where you want it to go. If we're not the right team for it, we'll tell you.
Send your details. We'll reply within 24 hours to set up a time.
