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Landing Pages
Landing pages that close paid traffic. Built per offer, not as one-size-fits-all.
Conversion-focused landing pages for paid media campaigns. Webflow, Next.js. Fast, accessible, tracking-clean. A/B-ready out of the box. Built per offer, not as one-size-fits-all.
Fixed it. Going back in the hole.
Cummins ConversionMar to May, YoY
Site sessions3.4x
Net sales+109%
Organic clicks a month1,200+
Read the case study →
Cummins ConversionMar to May, YoY
Site sessions3.4x
Net sales+109%
Organic clicks a month1,200+
Read the case study →
Everything you'd want in a landing page engagement.
- 01
Offer + message-market fit
Before we design anything, we get the offer right. Who's it for, what's the promise, what's the proof, what's the next action.
- 02
Wireframe + copy
Built around the highest-intent question your traffic source asks. Tested against your top 3 competitors for differentiation.
- 03
Visual design + build
Webflow for most LPs, Next.js when extreme speed is required. Mobile-first, accessible, on-brand.
- 04
Conversion tracking + A/B framework
GA4 events, Meta CAPI, server-side conversions, and the A/B test framework all set up at launch.
- 05
Performance optimization
Sub-2s LCP, <0.1 CLS, image optimization, lazy loading. Fast pages convert better; it's not optional.
- 06
Post-launch optimization
30-60 day testing sprint on every LP we ship. Headline, hero, CTA, social proof, FAQ. Tested with statistical significance.
Most marketing agencies. And then there's us.
Most agencies
- Who builds itA page-builder template, reskinned
- Pricing modelHourly and open-ended
- SEO + trackingBolted on later, if ever
- ReportingLaunch and disappear
- Site ownershipHeld on their platform
- Contract lengthMaintenance lock-ins
- Page speedBloated themes and plugins
- AI toolkitResold from Podium / Birdeye
Snack Club
- Who builds itDesigned and built for your business
- Pricing modelFlat project fee, milestone billing
- SEO + trackingBuilt in from day one
- ReportingLive dashboard, refreshed daily
- Site ownershipYour domain, your accounts, your files
- Contract lengthNo lock-in, support when you need it
- Page speedBuilt lean, loads fast
- AI toolkitBuilt in-house, not resold
We rebuilt the store, then tracked what it sold.
Cummins Conversion sells engineered diesel conversion parts to technicians who know their fitments cold. We built them a custom Shopify theme with fitment-driven product pages and conversion tracking QA'd before launch, then ran search alongside it.
+109%net sales, year over year
3.4xsite sessions, year over year
24keywords in Google's top three
Figures from Cummins Conversion's own store and search data (Shopify, Google Search Console, Ahrefs), March to May year over year.
Five steps from "first call" to "live and optimizing."
- 01
Baseline
We go through your funnel: where paid clicks go today and where they leak.
- 02
Strategy
Message match planned: one page per offer, one job per page.
- 03
Build
Pages designed and built, with forms and tracking from day one.
- 04
Launch
Pages go live, connected to your ads, conversions verified.
- 05
Optimize
A/B tests run, winners kept, results on your dashboard.
What our clients say
It’s been genuinely refreshing to work directly with another business owner instead of navigating a large agency structure. There’s a level of practical understanding, communication, and flexibility that comes from someone who simply gets the realities of running and growing a business firsthand.
I had a great experience working with Snack Club Marketing, especially Joe. They handled my website design, logo, and also helped with ads/marketing strategy, and I couldn’t be happier with how everything turned out.
Common questions about landing pages.
Ask usHow much does a landing page cost?
We quote landing pages after a strategy call, based on scope. Single LPs, LP sets, and custom Next.js builds with A/B framework are all flat fees. The number you get on the call is the number you pay.
How long does a landing page take?
Single LP in Webflow: 1-2 weeks from approved copy. Custom Next.js LP: 2-4 weeks. We ship fast when scope and content are ready on day one.
Should I send paid traffic to my homepage instead?
Almost never. Homepage tries to be everything to everyone. Paid traffic deserves the specific offer that matched the click. The math works almost every time.
Do you handle A/B testing?
Yes. Built into every LP at launch. We run with statistical significance, not 50-visitor 'tests' that hit chance levels.
What about post-purchase pages and thank-you?
Yes. Post-purchase upsells, lead magnet delivery, calendar booking inline, segmentation triggers for email. The thank-you page is where revenue continues.
Who owns the LPs after launch?
You do. Always. Webflow workspace transferred, code on your GitHub. We can manage or hand off.
We don't run this on its own.
Landing Pages works when the site converts, the tracking is right, and the rest of the system is running alongside it. That is the whole job, and it is the only way we take it on.
Google Ads
LPs and Google Ads run as one motion. Quality Score, ad-to-LP message match, CPA all improve together.
Paid Media · Kevin the Cookie
Paid Social
Cold traffic from Meta/LinkedIn/TikTok needs LPs tuned to skeptical first-time visitors.
Paid Media · Kevin the Cookie
Conversion Rate Optimization
Once an LP is live, CRO is how it improves month over month.
Websites · Dale the Donut