© Snack Club. All rights reserved.
Facebook & Paid Social Ads · Minneapolis–St. Paul
Minneapolis paid social that drives revenue, not just impressions and saves.
Tracking-first Facebook, Instagram, and paid social management for Minneapolis and Twin Cities businesses. Meta, LinkedIn, TikTok. Conversions API, weekly optimization, live dashboards. No percent-of-spend pricing.
I have a spreadsheet about that. Several, actually.
Everything you'd want in a paid social engagement.
- 01
Account audit + restructure
Clear breakdown of what's broken in your ad accounts, what's wasted, and what's worth keeping. New campaign architecture when needed.
- 02
Audience research + testing
Lookalikes, interest stacks, custom audiences, retargeting tiers. Tested in week one, rotated continuously.
- 03
Creative production
Static, motion, UGC-style, on-camera. Our AI creative studio produces ads at the cadence Meta's algorithm needs to learn.
- 04
Conversions API setup
Server-side event forwarding so attribution survives iOS 14, Safari ITP, and ad blockers. The thing most agencies skip.
- 05
Weekly optimization
Bids, audiences, creative rotation, budget reallocation. Audited weekly, not just at month-end.
- 06
Live Report dashboard
One dashboard pulling Meta, LinkedIn, TikTok, GA4. Refreshed daily. Your team sees ROAS in real time.
Most marketing agencies. And then there's us.
Most agencies
- Who runs the accountA different vendor for each channel
- Pricing model10-20% of ad spend
- Conversion trackingClient-side pixel, breaks on iOS
- Reporting cadenceMonthly PDF, 5 days late
- Account ownershipTheir ad account, their history
- Contract length6-12 month lock-in
- Creative outputStock photos + lazy RSAs
- AI toolkitResold from Podium / Birdeye
Snack Club
- Who runs the accountOne team running all of it
- Pricing modelFlat retainer, not tied to spend
- Conversion trackingServer-side + offline imports
- Reporting cadenceLive Report dashboard, refreshed daily
- Account ownershipYour account, your data, always
- Contract lengthMonth-to-month, 30 days' notice
- Creative outputCustom assets from our AI studio
- AI toolkitBuilt in-house, not resold
Five steps from "first call" to "live and optimizing."
- 01
Baseline
We go through your ad account: creative, audiences, and tracking gaps.
- 02
Strategy
Platform mix, budgets, and a creative plan matched to your customers.
- 03
Build
Pixel and CAPI tracking, audiences, and creative built and QA'd.
- 04
Launch
Campaigns go live. Conversions verified before we scale.
- 05
Optimize
Weekly optimization, fresh creative, dashboard always on.
What our clients say
We've had a great experience working with Snack Club Marketing. As a boutique design and build agency, this was our first time investing in Google Ads, and they made the process smooth and successful.
Katya MooreSenior Marketing Manager, Lotus UnitedI had a great experience working with Snack Club Marketing, especially Joe. They handled my website design, logo, and also helped with ads/marketing strategy, and I couldn’t be happier with how everything turned out.
Common questions about paid social.
Ask usDo you run Facebook and Instagram ads for Minneapolis businesses?
Yes. We run Facebook, Instagram, and paid social campaigns for businesses across Minneapolis, St. Paul, and the wider Twin Cities metro. Creative, audience targeting, and the Meta Conversions API set up so spend ties back to booked revenue, not just impressions and saves. Visual, local categories do the best here: gyms and med spas are two where paid social can carry the whole funnel.
How much should I spend on paid social?
Paid social budget should be sized to margins, LTV, and how competitive your category is. We quote a starting budget after a strategy call so the number maps to your actual unit economics.
How much does paid social management cost?
We quote paid social management after a strategy call, scaled to ad spend and creative cadence. No percent-of-spend pricing.
How long until I see results?
Meta and TikTok typically produce results in week 2-4 after exiting learning phase. LinkedIn is slower (30-60 days). We're transparent about timelines on the audit call.
Do you do creative or do I need to bring my own?
We produce creative. Static, motion, UGC-style, on-camera. Our AI creative studio gets you the volume Meta needs to learn without an in-house designer.
Who owns the ad accounts?
You do. Always. We request partner access to your Business Manager so accounts stay under your business. If we part ways, account history and assets stay with you.
What's the deal with iOS 14 and attribution?
Conversions API + offline conversion imports. Server-side event forwarding restores most of what iOS broke. Standard part of our setup, not an upcharge.
We don't run this on its own.
Paid Social works when the site converts, the tracking is right, and the rest of the system is running alongside it. That is the whole job, and it is the only way we take it on.
Google Ads
Capture demand on search the moment someone's ready to buy. Pairs naturally with paid social.
Paid Media · Kevin the Cookie
Landing Pages
Send paid social traffic to pages built to convert. A/B-ready, fast, designed for the offer.
Websites · Dale the Donut
Analytics & Tracking
Server-side conversions, GA4, GTM, multi-touch attribution. The plumbing that makes paid work.
Track & Optimize · Kevin the Cookie